Cold Comfort: One man's struggle to stop the illegal marketing of powerful opioid drugs and save lives

In the case that marked the beginning of the opioid crisis, a pharmaceutical area manager goes undercover to expose Cephalon's illegal and unethical marketing practices. Get whistleblower Bruce Boise's firsthand account of Big Pharma's scheme to sell drugs off-label at the cost of human life.

“Most people who become whistleblowers do so because their personal moral compass demands that they stop the wrongs they see. Indeed, some whistleblowers have no idea that any reward is possible when they first report wrongdoing. They blow the whistle because they must do so to be true to themselves. Bruce Boise is that kind of whistleblower—and more.” 

— Peter Chatfield, Phillips & Cohen, LLP

“This book is a must read. I met Bruce 36 years ago. He was a very successful pharmaceutical rep with a bright future ahead of him. Then one day all that changed and his world was literally torn apart and he was stripped of everything that was dear to him. This book proves that honesty, integrity, perseverance and hard work does prevail.”

— Mike Perez, MD